Watch the Webinar
Sharing
Marketing shifts like Apple’s Mail Privacy Protection have changed the meaning of open rates. Now many marketers are left wondering which email marketing KPIs truly offer insight-–and which metrics may need to be reconsidered.
Join this one-hour panel to learn all things related to email marketing KPIs–straight from four experts–including:
- Why some email marketing metrics don’t mean what they once did
- Which email marketing KPIs and metrics to prioritize, given the shifts that have taken place
- How marketers are iterating their campaign measurement strategies to find meaningful insights
Meet Your Presenters
Cynthia Price SVP of Marketing at Litmus
Chad S. White Head of Research at Oracle Marketing Consulting
Dan Oshinsky Consultant at Inbox Collective
Bree Rostic Marketing Manager, Customer Communications at HubSpot
