Originally published on April 5, 2021. Last updated on February 28, 2023.
Kimberly Huang was a Content Marketing Manager at Litmus.
Originally published on April 5, 2021. Last updated on February 28, 2023.
Kimberly Huang was a Content Marketing Manager at Litmus.
Combine segmentation with personalization to lift engagement, inbox placement, and brand experience.
See how AI and Litmus help every stage of email marketing—from content creation to approvals—so you can work faster and boost ROI.
Learn the HTML to make Add to Calendar links or ICS files in your emails for people to add your events to Google Calendar, Outlook, Apple Calendar, & more.
We surveyed hundreds of brands about their email marketing practices as well as the returns they get from the email channel. The result: unique insights into the factors that lead to higher email marketing returns—and actionable advice on how you can increase the email ROI for your brand, too.
Read answers to FAQs around Dark Mode email, view code snippets, learn about different tools and tips, & download an all-encompassing "Dark Mode email" toolkit!
An email marketers guide to animated GIFs in email! Learn about the benefits, examples, how to create them, and email client support. Read now to get started!