Kimberly Huang
Kimberly Huang
Kimberly is a Content Marketing Manager at Litmus, where she has worked since 2021. She writes newsletters, manages social media, and contributes to various initiatives as part of the Brand and Content team. With a background in marketing automation, Kimberly has also worked in the music, entertainment, and wellness industries.
Latest posts:
How to Write with Accessible Language
Learn how to write with accessible language for clarity and inclusivity. Get best practices for emails, marketing, and digital content.
3 Powerful Ways to Use Social Proof in Email Marketing [+13 Examples]
Learn how to harness the power of social proof in email, with 13 examples to help inspire your email marketing campaigns.
Better Together: 16 Ways to Integrate Social Media with Email in Marketing
Discover 16 strategies for cross-channel integration to break down silos between social media and email marketing. Strengthen your marketing effectiveness by bridging these two powerful channels.
Email Marketing Trends for 2025: Insights to Elevate Every Send
Discover the top email marketing trends for 2025 to boost engagement, drive ROI, and stay ahead of the competition in a rapidly evolving digital landscape.
Email Marketing Design Best Practices: 17 Key Things to Know
Here are email design best practices to know to ensure your emails are beautiful and actionable. Get 11 tips—straight from the Litmus’ own email designer, Hannah Tiner.
7 Interactive Emails for Inspiration
Learn about interactive emails, why they work, and the different types—including the opportunities and challenges that come with them.
From Clicks to Conversions: How to Optimize Your Email Funnel
Discover how you can keep the contacts in your email marketing funnel engaged throughout their buyer's journey and after they become a customer. Read now!
How to Create a High-Performing Holiday Email Marketing Strategy
Deliver magic to your subscribers all season long with our holiday marketing guide.
How to Create a Newsletter: Best Practices and Examples [Guide]
Learn how to create engaging newsletters to captivate your audience. Discover newsletter best practices, benefits, and examples to support your email marketing goals.
11 Powerful Examples of Dynamic Email Content [+ Guide]
Discover 11 ways to create personalized inbox experiences, with examples from brands like Ted Baker, Kate Spade, and more.
How To Create Inspiring Personalized Emails
Learn how to craft personalized emails with Litmus. Enhance engagement and conversions with targeted messaging. Start optimizing your campaigns!
Make Every Subscriber a Winner: How to Use Email Scratch-Offs
Discover just how easy it is to get started with Scratch-Offs in Litmus Personalize. With just a few clicks, you can bring a sense of excitement and exclusivity into subscribers' inboxes.
Ask Me Anything: Our Email Developer Shares Tips for Outlook, Mobile Coding, & Dark Mode
Carin Slater shares her best email developer tips for common coding question, including Outlook issues, coding for mobile, and Dark Mode emails.
A Strategic Guide to Calls-to-Action (CTAs) in Email Marketing: Best Practices for Success
Learn call-to-action (CTA) best practices for email marketing in this guide—complete with examples, tips, how-tos, and more.
How to Recover From Email Marketing Mistakes: Decision Framework
Learn when to act, what to do, and how to prevent email marketing mistakes using our decision framework, with real-life examples along the way.
Foundations of Data Privacy in Email Marketing
Get informed and build a solid foundation on data privacy in email marketing—complete with tips, guidance, and resources.
This Month in Email: A Recap of Email Marketing News in December 2023
Discover the latest happenings in the world of email marketing, and the biggest headlines shaping the email industry in December 2023.
The Litmus Team’s Favorite Emails for December 2023
Discover top email picks for December 2023 from the Litmus team, featuring real-life examples, innovative ideas, and design inspiration to elevate your email campaigns.
This Month in Email: A Recap of Email Marketing News in November 2023
Discover the latest happenings in the world of email marketing, and the biggest headlines shaping the email industry in November 2023.
Evaluating AI Tools: Key Aspects Email Marketers Should Consider
What should email marketers consider to determine whether AI is right for their campaigns? Dive into how to evaluate the use of AI in email marketing in our blog.
How to Create Progress Bars in Emails with Litmus Personalize
Adding progress bars to your email campaigns is easy with Litmus Personalize! All it takes is a few clicks with one of our quick-start templates—no coding knowledge required.
This Month in Email: A Recap of Email Marketing News in October 2023
Discover the latest happenings in the world of email marketing, and the biggest headlines shaping the email industry in October 2023.
The Litmus Team’s Favorite Emails for October 2023
Discover top email picks for October 2023 from the Litmus team, featuring real-life examples, innovative ideas, and design inspiration to elevate your email campaigns.
This Month in Email: A Recap of Email Marketing News in September 2023
Discover the latest happenings in the world of email marketing, and the biggest headlines shaping the email industry in June 2023.
How to Create & Add an Animated GIF to an Email
An email marketers guide to animated GIFs in email! Learn about the benefits, examples, how to create them, and email client support. Read now to get started!
The Litmus Team’s Favorite Emails for August 2023
Discover top email picks for August 2023 from the Litmus team, featuring real-life examples, innovative ideas, and design inspiration to elevate your email campaigns.
This Month in Email: A Recap of Email Marketing News in June 2023
Discover the latest happenings in the world of email marketing, and the biggest headlines shaping the email industry in June 2023.
What Is BIMI (And Why Should Email Marketers Care?)
BIMI is an emerging email standard to boosts your brand’s trust in the inbox. Learn what it is, why it’s important, and how to get started.
The Litmus Team’s Favorite Emails for May 2023
Discover top email picks for May 2023 from the Litmus team, featuring real-life examples, innovative ideas, and design inspiration to elevate your email campaigns.
A Beginner’s Guide to Optimizing Imagery for Dark Mode Emails
Learn essential tips and tricks for beginners to create Dark Mode imagery optimized for your email marketing program—straight from our email designer.
A Practical Guide to Using AI in Email Marketing (For the Conscientious Marketer)
How can email marketers use AI responsibly? In this article, we examine how marketers can use AI in email marketing while adhering to some guiding principles that address the most significant concerns surrounding AI.
This Month in Email: A Recap of Email Marketing News in April 2023
Discover the latest happenings in the world of email marketing, and the biggest headlines shaping the email industry in April 2023.
Foundations of Email Copywriting: 3 Lessons for Email Marketers
Our definitive guide to email copywriting for marketing emails. In just three easy-to-digest lessons, you’ll learn the basic considerations every email marketer should know about truncation, accessibility, and more.
Register for Litmus Live 2023: The Ultimate Event for Email Pros
Registration is now open for Litmus Live 2023! On September 11th-13th, 2023, the ultimate event for innovative email marketers, designers, and developers will take place in Boston and virtually—and includes a free ticket option.
Feature Friday: Animated GIFs and Cold Emails
What emails does Litmus have on their minds? We highlight two that caught our attention, fresh from our own inboxes. This month, we talk about animated GIFs and cold emails.
The Litmus Team’s Favorite Emails of March 2023
A round up of the Litmus team's favorite emails of March 2023, with examples, ideas, and email design inspiration for your own campaigns.
The 3-Phase Email Marketing Workflow Broken Down
Need a better email marketing workflow? Check out the Litmus team’s three-phase email marketing workflow for success.
Email Geeks: Save the Date for Litmus Live 2023 (And Apply to Speak!)
Save the date! Litmus Live 2023—the premier email event of the year—is back! Join us on September 11th-13th, 2023 (and apply to speak) for email insights, inspiration, and more.
3 Steps You Must Have In Your Email Campaign Planning Template for Success [Free Template]
Achieve campaign success and incredible subscriber experiences with email briefs. Learn how in four easy steps, complete with a free email brief template.
This Month in Email: A Recap of Email Marketing in February 2023
Discover the latest happenings in the world of email marketing, and the biggest headlines shaping the email industry in February 2023.
The Litmus Team’s Favorite Emails of February 2023
A round up of the Litmus team's favorite emails of February 2023, with examples, ideas, and email design inspiration for your own campaigns.
AMP for Email: Should You Love or Leave this Email Marketing Trend?
Should email marketers embrace or ignore the email marketing trend, AMP for email? Read on for a deeper look at AMP for email, and our thoughts on whether it’s right for your email marketing campaigns.
Say “No” to No-Reply Email Addresses (And What to Do Instead)
Don't use a no-reply email address! Here's what to do instead with your reply-to email address—including what they are, why they’re important, and how to handle responses.
This Month in Email: A Recap of Email Marketing in January 2023
Discover the latest happenings in the world of email marketing, and the biggest headlines shaping the email industry in January 2023.
The Best Personalized Email Examples to Inspire Your 2023 Strategy
Learn how to create personalized experiences that take your 2022 strategy to the next level, with live email examples from over 50 leading brands.
Email Debrief: Marketing and Design Trends
Email marketing design trends change over time, so staying on top of them to engage prospects is crucial. Read to learn what trends we’re expecting in 2023!
A Look Back at 2022: The Year in Email Marketing
What happened to the email industry in 2022? In this article, we take a look back at the year in email marketing and how the email industry changed over the past year.
A Year in Review: How Litmus Helps Email Marketers Do More With Less
See how Litmus evolved over 2022 to help email marketers do what they do best, better—featuring a year in review of our most notable product highlights.
Behind the Scenes: Meet the Judges Behind the Email Excellence Awards
Meet the judges for Litmus' 2022 Email Excellence Awards—including Alice Li, Shani Nestingen, Lisa Wester, and Mark Robbins.
What Makes A Winning Email? An Inside Look at the Email Excellence Awards
What makes a winning email? Here’s an exclusive look at Litmus’ Email Excellence Awards winners—including why they won and what we checked.
Email Client Market Share: Trends from August to October 2022
Discover the most popular email clients by email opens and how that affects your email marketing program with Litmus’ email client market share data from August to October 2022.
Email Client Market Share in 2022: What’s Most Popular? [Infographic]
Discover 2022's top email clients in email client market share based on over 19 billion email opens—with charts and trends for Apple’s Mail Privacy Protection (MPP), Dark Mode vs. Light Mode data, and more!
What’s New in Litmus: November 2022
See what’s new in the Litmus November 2022 product release to help you level up your email QA & testing process and wow subscribers with powerful personalization tools and inspiration at your fingertips.
Our Top 6 Takeaways from Litmus Live 2022
See our top takeaways from over 50 email marketing experts from Litmus Live—the premier email event of the year.
Litmus Live 2022: Highlights and Insights from Day 2
Discover the top moments from day two of Litmus Live: the premier email event of the year, featuring topics on semantic first email code, all-image emails, email automation, and more.
Litmus Live 2022: Highlights and Insights from Day 1
Discover the top moments from day one of Litmus Live: the premier email event of the year—including expert insights on email preference centers, habits for creativity, and AMP for email.
Litmus Live 2022 Speaker Spotlight: Meet the Presenters
Meet Aaron Beatty, Jell Khongkraphan, and Fernando Rubino Pereira—just three of the speakers presenting at the premier email event of the year: Litmus Live 2022.
Interactive Email for Beginners: 7 Interactive Elements You Can Add to Your Emails Today
Interactive emails don’t have to be out of reach for your team. Read and learn how to create an interactive email and 7 elements you can add to your emails!
The Ultimate Email Checklist: 29 Things to Check Before You Send
This email checklist has 29 most common and critical pre-send checks for every email campaign. Read now and avoid making these common mistakes!
6 Email Newsletter Examples to Keep Prospects Engaged
These 6 newsletter examples will help you get inspired whether you're looking to get started or spice things up in your existing email newsletter. Read now!
6 Steps to a Powerful Email Design System Your Team Loves
Learn what an email design system is, why it works, and the 6 steps you need to create an effective email design system your team will actually use.
The Litmus Team’s Favorite Emails of August 2022
A round-up of our favorite emails of June 2022.
Email Client Market Share in July 2022
View the most popular email clients by email opens and how that affects your email marketing program with Litmus’ July 2022 email client market share data.
Meet Our Litmus Live 2022 Keynote Speakers!
Experts from Salesforce, Spotify, Fortune Media, and National Cycling League will headline our lineup for the most anticipated email event of the year. Learn about the speakers—and how they’ll help you elevate your email program.
Email Client Market Share in June 2022
View the most popular email clients by email opens and how that affects your email marketing program with Litmus’ June’s 2022’s email client market share data.
How to Get Litmus Certified (And Why You Should)
Emerge with today’s most relevant email tips & tricks, mastery in the Litmus platform, and the confidence to take your email contributions to new heights.
New in Litmus: Integrations Marketplace, Merge Tags, and More
See what’s new in the Litmus June 2022 product release that make it easy to find new efficiencies in your email workflow and empower your entire team to create personalized emails.
Email Client Market Share in May 2022
View the most popular email clients by email opens with May 2022’s email client market share, and how that affects your email marketing program.
Email Client Market Share in April 2022
View the most popular email clients by email opens with April 2022’s email client market share, and how that affects your email marketing program.
The Litmus Team’s Favorite Emails of April 2022
A round up of the Litmus team's favorite emails of April 2022, with examples, ideas, and email design inspiration for your own campaigns.
How to Set Up BIMI for Brand Recognition in the Inbox
Learn how to set up BIMI to boost inbox credibility and trust with your subscribers in this step-by-step guide.
Email Client Market Share in March 2022
View the most popular email clients by email opens with March 2022’s email client market share, and how that affects your email marketing program.
The Litmus Team’s Favorite Emails of March 2022
A round up of the Litmus team's favorite emails of March 2022, with examples, ideas, and email design inspiration for your own campaigns.
Email Client Market Share in February 2022
View the most popular email clients by email opens with February 2022’s email client market share, and how that affects your email marketing program.
The Litmus Team’s Favorite Emails of February 2022
See the email campaigns that caught our eye in February 2022 and the brands creating better subscriber experiences with email marketing.
Tips for Writing Compelling Email Call-To-Action (CTA) Copy
Learn how to craft compelling call-to-action (CTA) copy for your emails, complete with our best tips on email design, and more.
Personalization, Actionable Insights, ESP Sync Enhancements, and More
See what’s new in the Litmus February 2022 product release so you can get more emails to market, faster—with personalization and insights top of mind.
Email Design Trends That Will Boost Your Efforts in 2022: Webinar Recording + Q&A
Learn how to create more impactful and engaging emails in this recap in this 2022 email design trends webinar recap.
Email Client Market Share in January 2022
View the most popular email clients by email opens from January 2022, and how that affects your email marketing program.
Current State of Apple’s Mail Privacy Protection: Webinar Recording + Q&A
Understand the current state of Apple Mail Privacy Protection (MPP) and what it means for your email program in this webinar recap and recording.
The Best Live Email Examples to Inspire Your 2022 Strategy
Learn how to create personalized experiences that take your 2022 strategy to the next level, with live email examples from over 50 leading brands.
Make Personalization Your First Priority in 2022: Webinar Recording + Q&A
Learn how to efficiently scale your email personalization efforts in 2022 for a memorable brand experience that will keep subscribers engaged.
Email Client Market Share in December 2021: Is MPP Adoption Slowing Down?
View the top email clients by email opens from December 2021. And find out how it’s changed and how that affects your email marketing program.
Why You Need a Content Marketing Plan [+ Free Templates]
Create a blueprint for your entire content marketing plan with these free templates, together with our friends at HubSpot.
The Litmus Team’s Favorite Emails of December 2021
See the email campaigns that caught our eye in December 2021 and the brands creating better subscriber experiences with email marketing.
Email Client Market Share in November 2021: Mail Privacy Protection (MPP) Adoption Increases
View the top email clients by email opens from November 2021. And find out how it’s changed and how that affects your email marketing program.
Foundations of Email Design [Complete Guide]
Learn email design best practices—and the fundamental principles—to start designing beautiful and effective emails today.
6 Ways to Privacy-Proof Your Email Program
Get ready for the future of privacy in email marketing. Learn 6 ways you can privacy-proof your email program.
Preparing for 2022: Put Your Best (Email) Foot Forward: Webinar Recording + Q&A
Learn how to prepare your email program for the new year from our panel of email experts.
Email Client Market Share in October 2021: Updates and More
View the top email clients by email opens from October 2021. And find out how it’s changed and how that affects your email marketing program.
Litmus Live 2021: Top 10 Takeaways from Day 2
See the top takeaways from marketing leaders and email experts at day 2 of Litmus Live 2021: the premier email event of the year.
Litmus Live 2021: Top 10 Takeaways from Day 1
See the top takeaways from marketing leaders and email experts at day 1 of Litmus Live 2021: the premier email event of the year.
When Is the Best Time to Send Email?
Looking for the best time to send your email? We analyzed billions of data points to find out when people are most likely to open emails. See the results.
Email Client Market Share in August 2021: Email Clients Hold Steady
View the top email clients by email opens from August 2021. And find out how it’s changed and how that affects your email marketing program.
How Often Do Mobile Email Apps Update? (More Than You Might Think!)
Email clients can change your email code before it hits the recipient’s inbox. See how often mobile email apps change and which ones to be aware of.
Email Client Market Share in May 2021: The Recovery of Mobile and More
View the top email clients by email opens from May 2021. And find out how it’s changed and what may be causing the changes.
The Litmus Team’s Favorite Emails of May 2021
See the email campaigns that caught our eye in May 2021 and the brands creating better subscriber experiences with email marketing.
Decision tree: Do I actually need to QA test this email? [Infographic]
Stuck on whether or not you should QA test your email? We made a handy decision tree to help you decide.
2010s to now: Email design trends that survived the test of time
Take a look at some of the most iconic email design trends of the 2010s and how they evolved for the better.
Women’s History Month at Litmus: Women who have positively impacted our careers
To commemorate Women’s History Month, we're spotlighting some of the incredible women who have positively impacted our careers.
Fun Twitter, LinkedIn, and Facebook background photos for email geeks
Want to show the world that you’re an #EmailGeek? Here are four email marketing background photos for you to use on Twitter, LinkedIn, and Facebook.
Virtual backgrounds to show off your email geek pride on Zoom and Teams
Get these virtual backgrounds made just for #EmailGeeks. Show your love for email marketing and bring some color to your surroundings.
