Say goodbye to broken emails in less than 2 minutes.

Individuals

Litmus Basic

  • 1 full user
  • 1,000 Email Previews / month
  • Unlimited email monitoring
  • 5,000 Litmus Personalize impressions / month

Basic features:

  • Automated QA checks and previews on 100+ email clients and devices
  • Always-on email monitoring and alerts
  • Easy to use email builder–with or without code
  • Personalization templates for custom images, countdown timers, and more
  • Centrally managed Design Library
  • Productivity Integrations like Slack and Google Drive

Small Teams

Litmus Plus

  • 5 full users
  • 2,000 Email Previews / month
  • 500,000 analytics opens / month
  • Unlimited email monitoring
  • 50,000 Litmus Personalize impressions / month

Everything in basic and:

  • Customizable email testing profiles
  • Pre-send Spam Testing
  • Code editor integrations to test where you build
  • ESP integrations including Mailchimp and Klaviyo
  • Built-in email performance analytics and reports

Enterprise

For large teams and email departments

Custom

  • More users
  • More Email Previews
  • More analytics opens
  • Custom Litmus Personalize Impressions
  • Unlimited email monitoring

Everything in plus and:

  • All-in-one collaboration and review hub
  • More Personalize features like custom scratch offs and rule-based images
  • Enterprise-level ESP integrations
  • Advanced security settings and user permissions
  • Unique email analytics and Insights you won’t find in your ESP alone

Litmus Personalize Pro

Take 1:1 email experiences up a notch with all of the powerful, fully customizable personalization tools you need to boost customer loyalty and drive revenue.

Key features:

  • Customizable live email content like interactive maps and weather-based content
  • Dynamic content automation powered by CRM data or product feeds to serve up relevant products and services
  • Advanced targeting controls to ensure every subscriber gets the right message at the right moment

Custom Pricing

You'll be in good company. Join the 700,000+ users that trust Litmus.

    • Booking.com
    • Ford
    • LendingTree
    • publicis Worldwide
    • Johnson and Johnson
    • Target
    • Cisco
    • Sony

Features by plan

Find the subscription that makes the most sense for you and your team.

Litmus Basic

$99/mo
Billed Monthly

$79/mo
Billed Annually

Litmus Plus

$199/mo
Billed Monthly

$159/mo
Billed Annually

Litmus Enterprise

Litmus Basic
Litmus Plus
Litmus Enterprise
Email Previews

1,000 / month

2,000 / month

Custom

Automated QA + Testing
Litmus Email Guardian
Sender Authentication in
Email Guardian
Email Testing Profiles

Provided by Litmus

Customizable

Customizable

BIMI Validation
Pre-Send Spam Testing

Litmus Basic
Litmus Plus
Litmus Enterprise
Design Asset Library
Code Editor
Visual Editor
Drag-and-Drop Building

Litmus Basic
Litmus Plus
Litmus Enterprise
Litmus Personalize Impressions

5,000 / month

50,000 / month

100,000 / month

Countdown Timers
Progress Bars
Personalized Images
Sentiment Trackers
Instagram Feeds
Live Polls
Interest Signals
Add-to-Calendar
Animated Video
Animated Image Carousels
Scratch-Offs
Rule-Based Images
Litmus Personalize Pro

Advanced, fully customizable personalization tools to boost customer loyalty and drive revenue:

Advanced Live Email Content
Dynamic Content Automation
Advanced Targeting and Rule Builder

Litmus Basic
Litmus Plus
Litmus Enterprise
Full Users

1

5

Custom

Read-Only Users

Unlimited

Unlimited

Unlimited

Folders
Reviews & Approvals
Brand Settings & Custom Controls
Advanced User Permissions
Subaccounts
Enterprise Security & SSO

Litmus Basic
Litmus Plus
Litmus Enterprise
Productivity Integrations
Dropbox
Dropbox
Google Drive
Google Drive
OneDrive
OneDrive
Slack
Slack
Trello
Trello
Dropbox
Dropbox
Google Drive
Google Drive
OneDrive
OneDrive
Slack
Slack
Trello
Trello
Dropbox
Dropbox
Google Drive
Google Drive
OneDrive
OneDrive
Slack
Slack
Trello
Trello
Code Editor Integrations
Atom
Atom
Adobe Dreamweaver
Adobe Dreamweaver
Brackets
Brackets
Sublime Text
Sublime Text
And more!
And more!
Adobe Dreamweaver
Adobe Dreamweaver
Atom
Atom
Brackets
Brackets
Sublime Text
Sublime Text
And more!
And more!
ESP Integrations
Campaign Monitor
Campaign Monitor
HubSpot
HubSpot
Klaviyo
Klaviyo
Mailchimp
Mailchimp
Salesforce Pardot
Salesforce Pardot
Acoustic
Acoustic
Adobe Campaign Standard
Adobe Campaign Standard
Campaign Monitor
Campaign Monitor
HubSpot
HubSpot
Klaviyo
Klaviyo
Mailchimp
Mailchimp
Marketo
Marketo
Oracle Eloqua
Oracle Eloqua
Oracle Responsys
Oracle Responsys
Salesforce Marketing Cloud
Salesforce Marketing Cloud
Salesforce Pardot
Salesforce Pardot

Litmus Basic
Litmus Plus
Litmus Enterprise
Email Analytics

500,000 opens / month

Custom

Integrated Insights
Oracle Eloqua
Oracle Eloqua
Marketo
Marketo
Salesforce Marketing Cloud
Salesforce Marketing Cloud
FTP and Real-Time Data Feeds

Litmus Basic
Litmus Plus
Litmus Enterprise
Email, Phone, and Chat Support
Dedicated Account Management

Don’t just take our word for it.

TrustRadius Top Rated 2024

Top rated leader in Email Testing on TrustRadius

Have a different question about how Litmus works or the Litmus pricing plans available?

Contact our specialists

Why should I choose Litmus?

Litmus has led the way in email marketing for 20+ years. We help you spot email problems early by previewing exactly how they’ll appear on any screen or inbox. Plus, you get spam testing, dynamic personalization, real-time email alerts, and more. When it comes to accurate previews and powerful features, no one matches what Litmus offers.

An email preview shows how your email looks across different inboxes and devices like Gmail on iPhone or Outlook on desktop. It lets you check your email’s appearance before sending, so everything is just right. Each inbox or version you test counts as one preview; for example, checking six Outlook versions and three Apple Mail versions on both mobile and desktop would use 18 previews.

An email impression is how we count usage of personalized content like dynamic images or countdown timers. An impression is counted after the email is sent—every time someone opens and views your email. It helps you measure how many people actually see the dynamic content you send.

You don’t need an ESP to use Litmus, but Litmus can’t send emails for you. You’ll still need an ESP to deliver emails after you’ve tested, previewed, and improved your emails.

Think of Litmus as your trusty co-pilot: it checks your emails, ensures they look great everywhere, and tells you how they’re performing, while your ESP handles the actual delivery.

Litmus takes security seriously. That’s why we invest in the team, tools, and processes that keep your data safe, including completing a successful SOC 2 examination. Learn more about how we’re committed to keeping your data safe.

Our Litmoose Assistant can guide you to the perfect plan. We’ll ask you four quick questions and immediately provide you with the plan that matches your current email needs. Click Help me choose a plan 🚀 in the chat-box to get started!

Yes! When you choose to pre-pay for a year of service, you’ll receive a 20% discount compared to monthly payments (that’s 2 months for free).

We also offer a non-profit discount. If you’re a non-profit looking for more information about Litmus, contact us for details.

We’re happy to provide invoicing on our annual and Enterprise plans. Contact us to set up payment by check or bank transfer. We do not offer monthly invoicing.

All Litmus customers get access to our robust help center along with our amazing customer support team. Additionally, Enterprise plans receive dedicated support from a Customer Success Manager who guides your setup, onboarding, and regularly meets with you to help you get the most from Litmus.

Yes. We will send you a reminder email 2 days before your trials ends.

Yes, you can upgrade or downgrade at any time. If you upgrade, the change happens immediately, and you’ll only pay a prorated amount for the rest of the billing cycle. If you downgrade, it will take effect at the end of that billing cycle.

If you want to cancel, you may do so at any time! You’ll still have access to your paid plan for the remainder of your billing cycle.