Rafael Viana

Rafael Viana is outgoing, curious by nature and loves to share his knowledge with everyone - ideal characteristics for a Senior Email Strategist at Validity. He graduated from Universidade Anhembi Morumbi with a Bachelor's Degree in Marketing, a full 180 for someone who had completed 4 semesters of computer science when younger. Nowadays, Rafael creates email marketing-related content in the form of lectures, blog posts, and webinars. His routine also includes helping companies around the world overcome challenges related to email marketing strategy, deliverability, platform migration, segmentation, html to email, email journeys.