Leveraging Litmus | Work Smarter with Email Analytics

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Analyzing campaign data is only effective if you know how to do it properly. Email Analytics was built to cut through the noise—and help you make informed decisions on design, personalization, and segmentation for your email campaigns and across digital channels.

Whether you’re just starting out, or looking to get more out of these insights, join us for a deep dive into Litmus Email Analytics.

In this webinar, we covered:

How to create a tracking code and insert it in your ESP
What the data can tell you about your audience and how to optimize your segmentation
Ways to apply your testing results to email and other digital marketing platforms

Meet Your Presenter

Shannon Howard Customer Marketing Manager at Litmus