Free Ask for Review Email Template

Our Ask for a Review Email Template is designed to help you collect some golden nuggets of positive feedback (or negative feedback you can learn from!) from your awesome customers. Use this template to help your customers share their feedback—whether they’ve just snagged your latest product, tried out your services, or had some other cool interaction with your brand.

Add a friendly and engaging message, a gentle nudge to take action, and maybe even a little extra incentive to sweeten the deal and remind your customers to drop those online reviews on platforms like Google, Yelp, or your own website.

Firstly, the Ask for a Review Email Template is a super versatile tool that fits right in to your existing email program, no matter your business or industry. You can be in e-commerce, healthcare, or even running a local community organization; this template’s got your back.

It’s your shortcut to boosting your online reputation, making your customers happier, and building trust through authentic reviews. Plus, it’s not just for businesses; marketers and customer support teams can also tap into its magic. So, let’s dive into the individual benefits of using this template.

1. Boosted online reputation

Imagine your business or organization being showered with five-star reviews from happy customers. That’s exactly what this template can do for you. It’s like having a reputation-building machine in your inbox. Positive reviews are social proof, too, that can sway potential customers, making them more likely to choose you over the competition. Your online reputation gets a shiny upgrade, and you become the go-to choice. Plus, they’re great for SEO and 98% of shoppers say reviews are essential when making a purchase.

2. Enhanced customer satisfaction

Sending an email asking for a review shows your customers you genuinely care about their opinions. It’s like saying, “Hey, we value what you think.” This personal touch can go a long way in making your customers feel appreciated and heard. Happy customers are more likely to stick around, recommend you to others, and even become loyal customers and brand advocates.

3. Powerful marketing material

Reviews are marketing gold. They’re like little nuggets of content you can use across your website, social media, and other marketing materials. Great reviews are persuasive, too, and can convince potential customers to take the plunge and choose your business. With this template, you’ll have a steady stream of these golden nuggets.

4. Better understanding of your audience

Ever wondered what your customers are thinking? With the feedback you gather using this template, you gain insights into what makes your audience tick. You’ll discover what they love about your product or service and where there’s room for improvement.

It doesn’t matter if you’re selling sneakers, running a cozy B&B, or providing a subscription based service—if your customers’ opinions matter (and they should!), you need this template. It’s the ace up your sleeve for boosting your online reputation, making your customers smile, and showing the world that you’re the real deal with authentic reviews.

E-commerce excellence

If you’re running an online store, you know that customer reviews are like gold dust. Imagine this: you’ve just shipped out an order, and it’s the perfect moment to ask your customer what they think. You send a friendly email, they rave about your product, and suddenly, your item has a shining five-star rating, pulling in more shoppers like a magnet.

Hospitality happiness

For hotels, restaurants, and travel services, your reputation is everything. Guests who’ve had an amazing time can become your best promoters. A review request email can help you nudge them to share their experiences. Imagine a guest who had an unforgettable stay at your inn. Sending them an email asking for a review can lead to heartwarming stories that draw in more travelers looking for great customer experience.

Healthcare and happy patients

In the healthcare world, making patients happy and earning their trust is everything. With the Ask for a Review Email Template, you can reach out to patients after their visits. Did they get top-notch care? Were they impressed by your services? Let them know their feedback matters, and watch your reputation as a healthcare provider soar.

Marketing magic

Marketers, we’ve got something special for you too. Whether you’re the email guru or the brand strategist, the Ask for a Review Email Template is a mighty tool to have in your toolbox. It’s not just about showing off social proof; it’s a direct line to truly understanding your audience.

Customer support synergy

Don’t forget your customer support heroes–they can benefit too. After they’ve worked their magic and solved a tricky problem for a customer, following up with an email to ask for a review can leave a lasting positive impression.

In a nutshell, if you’re on a quest to pump up your online reputation, boost customer joy, and build trust, the Ask for a Review Email Template is your sidekick.

While you can customize the Ask for a Review Email Template to align with your brand’s voice and style, it’s essential to maintain the core components designed to prompt reviews effectively. Avoid removing critical elements, such as the call to action, as this is the template’s primary drivers for gathering feedback. However, feel free to edit the template with your logo, brand colors, and a friendly message that reflects your unique approach to customer engagement. Be cautious about overloading the email with too much information or multiple requests, as simplicity and clarity often yield the best results.

A/B testing can help you optimize review request email templates for better results. Here are some test ideas to consider:

Subject line variations: Test different subject lines to see which ones yield not just higher open rates—but also conversion rates. For example, you can compare a straightforward subject like “Share Your Feedback” with a more personalized one like “We Value Your Opinion, {First_Name}.”

Message content: Experiment with different message lengths, tones, and content structures. Testimonials, customer stories, or incentives can be part of your content variations.

Timing: Try sending the email at different times or days of the week to determine when your audience is most responsive. Or triggering it based on a specific action (ie. a great interaction with customer support, or reaching a milestone with your product or service).

Call-to-action (CTA): Test different CTA text, button colors, or event placement to see which ones encourage more clicks.

Incentives: If you’re offering incentives for reviews, test different types or amounts to find the most effective approach.

Personalization can significantly enhance the effectiveness of your review request email templates. You can personalize using:

The recipient’s name: Addressing customers by their first name creates a more personalized and engaging experience.

A recent purchase or interaction: Mentioning the specific product or service they interacted with in your email can make it more relevant.

Previous reviews: If they’ve left reviews before, you can reference their previous feedback to show you value their input.

Your location: If your business has multiple locations, you can personalize based on the recipient’s nearest branch or store.

Using Litmus Personalize features—like personalized images—is an easy way to incorporate personalization and tailor the message to your specific subscriber.

Yes, the Ask for a Review Email Template is designed to be compatible with all major email marketing platforms like MailChimp, Constant Contact, and more.

Yes, the Ask for a Review Email Template is optimized for 100+ email clients and devices, ensuring a consistent and visually appealing experience for your recipients, whether they’re using desktops, mobile phones, or tablets. Plus, it’s proactively monitored with Litmus Email Guardian to ensure it continues to look pixel-perfect and ready to drive results. .

However, since you customize these templates to make them your own, we always recommend to test every email before you send!

Yes! Our Ask for a Review Email Template complies with email accessibility best practices. Images have the appropriate alt text, the fonts are legible, and semantic HTML code has been implemented for better screen reader compatibility.