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  • Capabilities

    Capabilities

    Litmus is an all-in-one email marketing solution that helps you optimize and personalize every email to maximize your ROI and create exceptional brand experiences for every subscriber.

    • Why Litmus
    • Email Monitoring
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    What's New

    Our latest updates to make your email marketing even more effective.


    Clear your path to the inbox

    Automatically monitor 60+ blocklists and get tips on how to fix costly deliverability issues, with 24/7 Reputation Monitoring in Litmus.

    Create moments that delight customers

    Ensure every email brings your brand to life as it engages subscribers with flexible design elements in Litmus Personalize.

    Learn more

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    Technology Integrations

    Litmus integrates seamlessly with your email service provider (ESP), code editor, and more.

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    Email Service Provider

    Litmus gives you a powerful set of tools to increase conversions and get more ROI from your ESP.

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  • Pricing

    See All Plans

    Say goodbye to broken emails in less than 2 minutes.
    Find the Litmus plan that's just right for your team.

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    Litmus Basic

    Starting at $79 per month. Build and test emails that drive results and look great in every inbox.

    See Litmus Basic features

    Litmus Plus

    Starting at $159 per month. Test more efficiently and improve future sends with advanced email QA and analytics.

    See Litmus Plus features

    Litmus Enterprise

    Customized pricing. Make the most of every send with seamless collaboration, advanced security, and robust integrations.

    See Litmus Enterprise features

    Litmus Personalize

    Customized pricing. Get powerful results with uniquely personalized, engaging email experiences that boost customer loyalty and drive revenue.

    See Litmus Personalize features

  • Resources

    Email marketing content

    Elevate your email marketing with our expert insights, tips, trends, and tools.

    • Resource Center
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    • State of Email Reports
    • Convince Your Team

    Free Tools

    Leverage these free tools from Litmus to enhance your email marketing today.

    • Email Client Market Share
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    Thousands of brands across every size and industry trust Litmus to send better email, faster.

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    Company

    Here at Litmus, we help companies get more from their entire marketing mix by putting the most dependable channel—email—first.

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    Headquarters - Boston675 Massachusetts Avenue, 10th Floor
    Cambridge, MA 02139
    +1 (866) 787-7030
    hello@litmus.com

    Silicon Valley231 2nd Avenue
    San Mateo, CA 94401

    LondonFloor 3, 9 Devonshire Square
    London EC2M 4YF

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What can we help you find?

Quick Links

Dark Mode Central Spam and Deliverability Knowledge Center Mail Privacy Protection (MPP) Hub Email Templates State of Email Reports Email Personalization Handbook Getting Started With Litmus Why Litmus? Help Center
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Free Pyramid Design Email Template

Use a tried-and-tested design technique with the Pyramid Design Email Template, that is literally designed to increase email conversion rates.

Get this template  Share with a coworker
  • Accessible
  • All-purpose
  • Button hover effect
  • Dark Mode-ready
  • Fully clickable buttons
  • Fully Responsive
  • Lifecycle
  • Litmus-tested
  • Modular
  • Newsletter
  • Promotion
  • Retail
  • Single column

How to use this template

  1. To access the template, click “Get this template” and sign in or register for a Litmus Community account.
  2. The template will open in Litmus Builder.
  3. Customize the template in our code editor or copy and paste it into your ESP.
  4. Update the logos, brand colors, fonts, and content to make it your own!

Start using the Pyramid Design Email Template today

This email template helps you effortlessly draw attention to your email’s call-to-action button to encourage your subscribers or customers to make that click. Not by using any trickery, but using the subtle art of design to draw the eye down to where you want folks to take action.

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Frequently Asked Questions

Have a question about our templates not answered here?

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What is the Pyramid Design Email Template?

The Pyramid Design Email Template is crafted to guide the reader’s attention toward a specific call-to-action (CTA) in an email. The layout takes the form of an inverted pyramid, starting with a broad, attention-grabbing header and progressively narrowing down to the primary CTA. This design ensures that recipients naturally flow through the email content, with their focus ultimately landing on the most critical element—the CTA. The power of this template lies in its simplicity and its ability to direct attention effectively, minimizing distractions and prompting readers to take the desired action.

What are the benefits of using a Pyramid Design Email Template?

Enhanced Visual Appeal:

The Pyramid Design Email Template is crafted with a strong emphasis on aesthetics and visual appeal to immediately capture the recipient’s attention, increasing the likelihood of engagement to drive the best results.

Consistent branding:

This template allows for consistent branding across email campaigns. You can easily incorporate your logo, colors, and design elements, to match your brand’s identity.

Fully responsive:

The Pyramid Design Email Template is designed with responsiveness as a priority and displays perfectly across desktops, mobile devices, and even tablets.

Increased engagement:

The visually engaging nature of the Pyramid Design Email Template can lead to higher click-through rates by pulling the reader towards the main call-to-action through the visual hierarchy.

What changes can I make to the Pyramid Design Email Template?

Avoid making any changes that alter the visual look of the “pyramid”. Ensure your headline and subheading lead into the call-to-action button featured in the header of the email design.

Is the Pyramid Design Email Template compatible with major email marketing platforms?

Yes! This email template is completely platform-agnostic, meaning you can use it in your email marketing platform of choice. That could be MailChimp, HubSpot, Constant Contact, or any other.

Is it optimized for different email clients and devices?

You betcha! This email template is Litmus-tested in over 100+ email clients and devices, and proactively monitored with Litmus Email Guardian to ensure it continues to look pixel-perfect and ready to drive results.

Does the Pyramid Design Email Template meet email accessibility best practices?

Absolutely. We’ve taken into account everything from ensuring the HTML code is semantic to enable subscribers who use a screen readers can read—and take action—on the email, to color contrast, and providing alt text for the image.

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Not quite what you're looking for?

Build your own template with the Design Library in Litmus Builder.

Litmus Email marketing made better

Contact
675 Massachusetts Ave., 10th Floor
Cambridge, MA 02139
+1 (866) 787-7030
hello@litmus.com

  • Capabilities
    • Why Litmus
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    • Email Building
    • Email Personalization
    • Email Testing
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    • Email Collaboration & Review
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