Free Email Template With Hero Image
Supercharge your email campaigns and make a lasting impression with this email template featuring a spot for a hero image.
How to use this template
- To access the template, click “Get this template” and sign in or register for a Litmus Community account.
- The template will open in Litmus Builder.
- Customize the template in our code editor or copy and paste it into your ESP.
- Update the logos, brand colors, fonts, and content to make it your own!
Start using the Email Template with a Hero image today
A 'Hero Image' email template is a top-notch tool in your marketing toolkit, carefully designed to make your emails look polished and engaging. It’s flexible for a variety of use cases, including product announcements, promotions, event launches, and more. It’s the perfect option for when you have a strong visual to draw the reader in.
Have a question about our templates not answered here?Ask the community
What is an Email Template with a Hero Image?
An Email Template with a Hero Image is an email marketing template that prominently features a striking visual element, often referred to as the “hero image,” at the forefront of the email layout. This hero image is typically a photograph, illustration, or graphic that immediately grabs a subscriber’s attention and serves as the primary focus of the email’s visual presentation.
Who should use the Email Template with a Hero Image?
An Email Template with a Hero Image is versatile and you can use it regardless of which industry you’re creating email for. Essentially, if you have a message that would be elevated by a singular image, a ‘Hero Image’ email template is an excellent choice. Here are some ideas:
- E-commerce: Online retailers can use the Hero Image template to showcase their latest products or highlight a special offer.
- Events: Event organizers can use this email template to create event announcements or promotions to attract attendees.
- Nonprofits: Nonprofit organizations can use the Hero Image template to convey powerful messages, share impactful stories, and encourage donations or volunteer participation.
What are the benefits of using an Email Template with a Hero Image?
Using an email template featuring a hero image offers several advantages. Firstly, it enhances the visual appeal of your email, increasing the chances of your message being actioned on after it’s been opened. Still not convinced? Here are some more reason why this email template is a winner:
Placing a hero image at the forefront of your email is like a digital spotlight; it commands immediate attention. In today’s fast-paced digital world, where scrolling through emails is a common practice, this initial visual engagement urges your audience to dive deeper into your email.
Think of the hero image as the opening scene of a captivating narrative. With a single glance, it can convey emotions, spark curiosity, and set the stage for what’s to come. Whether you’re unveiling a new product, sharing a success story, or inviting recipients to an event, the hero image is your storyteller’s ace up the sleeve.
You can easily adapt this template to suit various purposes, whether you’re announcing a product launch, promoting a flash sale, sending out event invitations, or sharing important updates.
What features does the email template include?
The ‘Hero Image’ email template includes features tailored to make your emails visually appealing and effective. It is fully responsive, meaning it looks great no matter which email client or device you’re using to view it in. And it’s totally customizable, meaning you can swap out the logo, color, hero image, copy, and call-to-action (CTA) button to what will best match your brand’s identity and purpose of your email campaign.
What should I consider when using this email template?
While this email template is fully customizable, here are some tips to make the most out of using it for your next email campaign:
- Use a strong headline: Pair the hero image with a strong headline to keep the readers’ attention once they’ve opened and are pulled into the email with your stunning hero image.
- Be mindful of image size: While high-resolution images can be captivating, avoid using hero images that are excessively large in terms of file size. Large images can lead to slow loading times, which may deter recipients and even impact deliverability—negatively impacting your brand reputation.
- Retain visual hierarchy: The hero image is a focal point, but it should not overshadow the entire email. Maintain a visual design hierarchy that guides the recipient’s eye through the email, from top to bottom.
- Remember to keep it accessible: Ensure your customizations consider accessibility best practices, for example, using an appropriate alt text for the hero image is essential to help make your email accessible to individuals who use a screen reader.
Is this email template compatible with major email marketing platforms?
Yes! This email template is platform-agnostic, meaning you can use it with any marketing platform such as Mailchimp, Constant Contact, HubSpot, and more.
Is it optimized for different email clients and devices?
Absolutely. The ‘Hero Image’ email template is optimized to display beautifully in 100+ email clients and devices, including desktops, tablets, and smartphones.
Plus, all of our templates are monitored by Litmus Email Guardian, the only solution on the market that proactively monitors emails to ensure they stay pixel-perfect and ready to perform.
Does Email Template with Hero Image meet email accessibility best practices?
Yes. This email template takes into account semantic HTML code to ensure users with screen readers can easily read and take action, alt text for the images, and more.