Display relevant store locations at the right time based on the subscriber’s location at the time of open.
New Look used a subtle nearest store section in the footer of this email.
This email showcases the live engagement (number of clicks) on each product. It also includes a nearest store pod, which when clicked, generates personalized directions to the recipients closest store.
This email features a Nearest Store Locator. Recipients see the store closest to where they’re opening the email. If there’s no stores close by, they see a fallback store message.
The products in this email are powered by a Google Shopping Feed and contain visibility layers based on stock level. The live stock level is displayed when there’s 5 or less in stock and when a product only has 1 in stock, the almost gone badge displays.
Connecting the email channel to bricks & mortar stores. On open, location is detected and the store locations are pinned over a city map. On click, personalized directions are generated from the open location the the closest store.
This email features a bold monochrome timer and a nearest store locator to create urgency and drive footfall into store.
Kate Spade recipients see the store closest at the moment they open the email. And just in case there are no stores close by, they see a fallback message to come visit them in stores.
By showcasing where the nearest locations are, Mamas & Papas showcase how they understand their customers’ needs. They also encourage brand trust by inspiring recipients with ideas on why an in-store visit might be needed, like product demonstrations or a product exchange.
Vitality uses one email to promote three different gyms. Using the Nearest Store feature, they are able to use one communication and direct recipients to each different gym depending on their preference.