Make every send count with Litmus
Litmus is the all-in-one marketing platform that empowers you to build, personalize, test, review and analyze emails more effectively than ever. With Litmus, you can:
Scalably design and create highly effective, beautifully personalized emails more efficiently than ever.
Automate time-consuming email testing review processes so every email results in the best experience.
Get the uptime, security, and reliable email analytics needed to make sure you’re sending the right content to every shopper, always.
“We save more than 2 days worth of work every week when we are running our Daily Alerts, it is so convenient to just update a feed and have the email images produced automatically. We have been looking for something like this for 18 months now. It means our CRM team can focus more time on adding value to the customer journey, rather than creating and changing content.”
CRM Manager, ASDA
Boost revenue with your email campaigns
Whether through personalized customer welcome emails, engaging abandoned shopping cart messages, or emails that convert first-time buyers into repeat purchasers, Litmus Personalize powers retail email marketing campaigns that reach and exceed revenue targets.
Protect your brand and engage with shoppers
Get reliable insights that cut through the clutter to show you what’s most likely to move the needle with your customers. Use comprehensive pre-send tools to quickly test every last image, link, line break, and more…without the need for more manual work or time-intensive reviews.
Feature relevant, available products in every send
Connect every customer with the perfect in-stock product for their specific needs by easily connecting your product feed—like a Google Shopping feed, CSV, or XML file—to show relevant products available at the time they open your email. Plus, connect your CRM data to create unlimited versions of every email—without added manual work—to scale email creation and deliver individualized emails that drive more clicks and conversions.
Give shoppers what they want—before they know they want it—with AI Recommendations
Harness the power of AI and your shopper behavior data to easily serve individualized product recommendations at scale to boost conversions, increase average order value and overall email-driven revenue.
Ensure every email is relevant at the time it’s opened with real-time live email content
Automate product promotions and deals with limited time offers
Customize the products you show based on the time an email is opened. Easily add promotional sale banners and savings to each product with fully customizable banners and callouts to increase purchases and email-driven revenue.
Create a sense of urgency with countdown timers for sale events
Encourage shoppers to take advantage of current promotions or seasonal sales by showing them how much time remains before the deal is gone, increasing the success of every offer and driving more revenue.
Generate excitement and add an element of gamification with live polling
Increase open rates and encourage email engagement with interactive polls. Better understand subscriber preferences and market trends by analyzing click data from each poll, and encourage subscribers to consider and explore products that are popular with others.