Watch the Webinar
This year threw us all for a loop. We adjusted. We cut. We added. We flexed muscles we didn’t even know we had.
So, where does that leave us for next year? Hear from our very own CMO, Melissa Sargeant, as she gets real with fellow execs: Stacey Epstein (CMO, ServiceMax), Karen Sage (former CMO, Transplace), Loren Shumate (VP of Marketing, OneSource Communications), and Cameron Van Orman (CMO, Planview).
In this recording, they discuss:
- What they adjusted this year, and what they’ll keep doing as a result
- Any changes they’re making across teams and workflows
- The MarTech stacks they’re using and how they’re tracking KPIs
- How they’re using different channels to drive success