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Consumer habits are constantly changing, and every moment a person has with your brand matters more than ever. Imagine knowing exactly what personalized content will resonate with your subscribers and delivering it at the right time to inspire action.
Email marketers can do just that by connecting behavior data and advanced personalization.
Join us as we host a webinar with a guest speaker from Forrester and explore how to leverage data you already have to create relevant, unique emails for your subscribers today and in the future.
You’ll learn:
- How to stay connected to customers as their needs and behaviors change throughout the customer lifecycle
- Real-world examples of how brands create better customer experiences by predicting needs and personalizing content accordingly.
- A framework to design custom experiences around what is most important to customers.
Meet Your Presenters
Jess Materna Senior Director, Product & Partner Marketing
Jessica Liu Principal Analyst at Forrester