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The short answer is email deliverability. And while it is complex—you don’t have to guess your way through it.
We created this 4-part guide with our friends at Salesforce to help you take control of your deliverability, avoid the spam folder, and get more from your email campaigns.
You’ll learn to:
- Prime your email marketing for success
- Validate and test before you send
- Monitor email metrics once you’ve sent
- Respond if you sense a deliverability issue